An online platfform to unleash your greatness as we explore freedom, exceptional results, and how to light up the world!

I’m a lucky guy, for many reasons.

And one is that one day someone pointed me towards the source of my own greatness as a human being. And that changed my life, and it keeps doing so every single day.

It changed my life because it confirmed what deep down I had been feeling for a long time. That there was something more to me and my life than what I was experiencing. Even though I was reasonably happy and successful in my projects and relationships, I also knew that I wasn’t “thriving”. I wasn’t expressing my full potential every single day. And I knew this because, sometimes, I could feel a much bigger energy taking over, and suddenly I’d feel so alive, and perform way above what I thought was possible. What I didn’t know is that what I thought was an occasional “powered-up version of me”, was actually my default.

In a Matrix-like turning point, from that day onward I have been noticing how much bigger we are than we think. How much closer “the impossible” is. How we’re designed to thrive and create extraordinary miracles every day of our life.

And this is what No Way! is about: I’m here to share what I’ve learned over the past few years that is helping my clients and I to live a life of wellbeing, full potential, daily breakthroughs and impact. As you’ll see, this is not about some secret formula, or a revolutionary new framework. It’s about pointing you towards what you already suspect (otherwise you wouldn’t be here). It’s about allowing You to have another look at all the many assumptions we inherited in our life and discover that things are much easier and possible than we think.

I’ll do my best to be your guide and inspiration as you look at your life and yourself once again, with fresh eyes. I promise that what you’ll see will take your breath away. Because yes …you really are that wonderful!

Have a look at my recent TED talk “Could life be Easier?” here:


Wild! But what is this exactly?

 There is nothing more beautiful in the world than something entirely and utterly itself - David Whyte

I work with top professional athletes, managers, artists, and leaders of all kinds to help them thrive. To support them as they find the source of their greatness. Once someone discovers exactly where their very best comes from and how to let it flow effortlessly, life changes. Not only theirs, but also the one of the people around them. Their teams, relationships and projects all rise with the tide of their new understanding of themselves and their potential.

The way I do this, usually requires a big investment from both parties (not just financial, but also in terms of time, presence and dedication). I commit myself fully to support the people I work with, and I ask them to match that. I go way beyond the usual relationship they may have had with consultants, mentors or coaches. I support my clients like they never experienced before. I’ll listen to them so deeply that they finally hear their own voice for the first time. I witness their transformation as they begin to thrive and create results that previously looked “impossible”.

Now clearly not everyone is ready for such a deep dive into their greatness. And I couldn’t possibly offer that level of support to everyone who is interested in this.

That’s why I created No Way. To share this exploration openly also outside of my 1-to-1 work.

No Way it’s a digital platform - a virtual laboratory for all - where you can access the same pointers I share with my clients through my words, voice and videos. You’ll get also behind the scene sneak peeks insights coming from my sessions with some of the wonderful top performers I work with, only to find out that you have access to the very same potential …and you’re just as wonderful!

Week after week, I promise NoWay will be both a gentle caress and a radical wake up call. A handful of minutes to nourish your spirit and challenge your thinking.

NoWay! as a surprise: we’ll cultivate wonder and marvel at who you really are.

NoWay! as disbelief: we’ll aim for the impossible and experience breakthroughs on a daily basis.

NoWay! - literally - as in no path: we’ll carve our own. In fact, we’ll do better than that. We’ll see how much bigger the world becomes when we abandon the idea of a “right way” and we expand into the truest, fullest version of ourselves.


How does it work?

Once you complete your registration as a paid member, you’ll have complete access in real time to each brand new NoWay! (usually 3 a month + extras).

Next to this:

  • you will receive the full version of each NoWay! issue directly in your inbox.

  • you will be able to access each new episode (and all the old ones) of my podcasts and video series.

  • you have access to our entire archives! There are hours and hours worth of exploration in there, on almost any topic or theme related to our life and potential. (Have a look here to get a sense of all that we touched upon in our previous seasons).

  • you will have free access to our NoWay coaching calls. They are a rare and unique opportunity to be coached by me and/or connect and see others as they get supported in discovering how wonderful they actually are and unlock the infinite possibilities in front of them.

  • you have direct access to me via email for any question you may have. I’ll be there to support you as best I can, like I do with everyone I work with.


Is it free?

No. It costs €5/month (Or €30/year).

And there’s a reason for it. The only way you’re going to be impacted by NoWay is by being intentional about it. It means choosing to be here, give your time and attention to it and understanding that none of this is about me, or my clients, or even the words you’ll find in each article. It’s about You.

I decided to put a (very low) price point to make sure you stop a second and consciously choose NoWay, and commit to get the most out of it for as long as you stay subscribed.

There is no value in this being yet another newsletter in your inbox. In fact, if you at some point notice that this is what it became for you, please unsubscribe, or “renew your vows”.

That said, I would never want money to become a barrier, that’s why, if you can’t afford it for whatever reason, simply send us an email at hello at easierproject dot com to request a free scholarship for as long as you won’t be able to pay it. No questions asked!


Request a free scholarship

Follow the swallow

Ok, it’s time to address the question you carried all the way down here.

What about the logo? Why a swallow?

Swallows are known as the bird of freedom (how cool is that!).

This is because they cannot endure captivity. I think we share this one with swallows. We’re held captive by our own thinking and by a set of beliefs we all bought into as a community. But “I don't believe just 'cause ideas are tenacious, it means they're worthy” sang Tim Minchin, and I agree with him.

The slender body of a swallow allows for great maneuverability and endurance, as well as frequent periods of gliding.

Again, another thing our souls have in common with those beautiful birds. Once we break free from the walls of our thinking we are incredibly responsive, capable of sudden turns, and much stronger than we imagine. And gliding, supported by the winds of life, is what we’re born for!

Most importantly, swallows are beautiful.

And so are we. Isn’t this enough of a reason to pick that as a logo?


“We’re all just walking each other home” - Ram Daas

Love and wonder,

Nico

PS. Don’t forget to spread the word! Do you know someone who would love to be part of this community? Let them know!

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Meet the host

Nico Olivieri

I’m a writer, a poet, and a transformative coach. I stand for a life lived with boldness and grace.

I founded The Easier Project to support top performers in sports, business and life to connect with their greatness, create wonderful impact and ultimately light up the world.

My work has currently impacted Olympic athletes, professional footballers, Serie A clubs (Italian top tier football league) as well as international artists, multinational companies, startups and institutions like the United Nations, World Food Forum, the European Union and Bocconi University.

As a writer, you may have seen some of my articles in publications like BeYourself and Blue Insights. You might have heard one of my poems featured on The Elevation Review’s podcast. Or you may have read one of the many pieces I have ghostwritten over the years.

I also curated the Italian version of international bestseller “Creating the Impossible” by Michael Neill and my own first book will come out in 2023.

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An online platform to unleash your greatness as we explore freedom, exceptional results, and how to light up the world!

People

I work with top athletes, leaders and dreamers to discover the source of their greatness. I am pure creativity. I am infinite potential. I am love. I am transformational presence.